Attention Exhibitors!
MINExpo Exhibitor Briefing Fast Approaching

January 24-25, 2008 — mark it down!

That’s when National Mining Association has scheduled a one-day Exhibitor Briefing for all MINExpo INTERNATIONAL® 2008 exhibitors. MINExpo® will be held September 22-24, 2008, at the Las Vegas Convention Center.

The Las Vegas Hilton will be host to the Exhibitor Briefing. This is an excellent opportunity for all exhibitors—large and small—to hear from experts about how you can optimize your MINExpo exhibit investment to gain the best results for your company.

Two well-known and experienced trade show industry leaders—Skip Cox and Doug MacLean—will lead the Briefing and cover the following topics:

• Planning effective pre-show promotion
• How to make good use of technology before and at the show
• What staff preparation techniques work to ensure that larger exhibitors will communicate effectively to all levels of visitors
• How to develop strategies for assessment and evaluation
• How to establish goals for return on investment (ROI)
• What the impact of consolidation means to you as an exhibitor
• And much more!

Many of the official service contractors and show management people will be on hand to answer your questions and review services. A welcome reception precedes the Briefing on the evening of January 24.

The Exhibitor Briefing is well worth your time, so save the dates—January 24-25, 2008. Look for registration and hotel information in early November.

RETURN TO FRONT PAGE   |  PREVIOUS ARTICLE